Summer Label started in 2015 while Ariana was at a desk job. After a typical Montauk summer, Ariana the designer and founder, wanted to take the minimal swimwear styles of Hawaii and give them an East Coast twist with a more inclusive price point.

And that is how Summer Label was born!

Summer label is a collection of Classic swimwear styles with modern feminine details created in Montauk, NY.

And most recently, eco friendly and sustainable! With the use of recycled fabrics, biodegradable poly bags and compostable mailers Summer Label is proud to be a sustainable swimwear brand.

Summer Label Swimwear has the best bikinis for summer and all year long wherever you choose to chase that summer feeling.